Stepping into the processing workshop of Jingye Xinde Rebar Company, neatly stacked rebar products immediately come into view. Blue packaging tightly encases the rebars; what appears to be an ordinary blue wrap is, in fact, a custom‑made “protective armor” specially designed by the company for its export operations. “These 600 tons of finished rebar products, destined for South America, will be used in Guyana’s infrastructure projects,” explained Ms. Zhao, a marketing representative.

Against the backdrop of the nation’s vigorous promotion of the Belt and Road Initiative and its encouragement of the steel industry to deepen international capacity cooperation, Jingye Xinde Rebar Company has seized policy opportunities and aggressively expanded into overseas markets. Reportedly, this marks the company’s 20th batch of export orders signed this year. The steadily rising export figures stand as compelling evidence of the company’s robust product quality and high‑level service, while also vividly demonstrating how national policies are being effectively implemented and yielding tangible results in corporate development.

To ensure that products arrive at customers’ hands undamaged after long-distance transportation, Jingye Xinde Rebar Company focuses on packaging details and has developed a customized, high‑standard packaging control system tailored to each order, providing robust protection to meet the demanding challenges of extended ocean shipping.

During the basic packaging stage, Jingye Xinde steel reinforcement is tightly wrapped with high‑strength tape, with no fewer than two wraps per layer; each bundle features over eight layers, and the overlapping sections extend beyond 10 cm. This multi‑layer reinforcement ensures that the blue outer packaging securely encases the goods, guaranteeing stability. To prevent errors in information transmission, a dual‑label system is implemented: each package bears one label on the inside and one on the outside, eliminating the risk of missing information. To address potential safety hazards during lifting, the system defines a specific lifting‑point range, specifying that lifting points must be located within 50–150 cm from each end, thereby establishing a robust safety barrier. Considering the humid conditions of maritime transport, each package contains two desiccant packets, creating an internal moisture‑proof barrier within the blue packaging to resist moisture ingress. This comprehensive protection system—centered on the blue packaging—provides all‑round safeguards across sealing, labeling, lifting, and moisture control, ensuring the product remains intact throughout multimodal transportation, minimizing losses for customers and giving them peace of mind.

“Beyond the packaging stage, we have established a rigorous quality‑control system that spans from raw‑material selection to the shipment of finished products,” said Deputy General Manager Cui Mingbo. Every batch of steel entering the plant undergoes stringent re‑inspection to ensure full compliance with national standards and project‑specific requirements. The company has also introduced state‑of‑the‑art equipment, including intelligent bar‑steel cutting and bending robots and fully automated, smart sawing and threading production lines, enabling millimeter‑level precision in every process—cutting, bending, threading, and welding. A comprehensive inspection regime covers the entire production flow, from first‑piece verification and in‑process monitoring to 100% final‑product inspection, with multiple checkpoints at each stage to guarantee zero defects before shipment. Furthermore, the company offers “one‑stop services” that seamlessly integrate the entire supply chain, delivering finished products directly to project sites and effectively resolving the “last‑mile” challenge of steel transportation.

Backed by robust product quality and exceptional customer service, the company has not only played a key role in major projects such as the Xiong’an High-Speed Railway Station, the Taihang Mountain Expressway, and the Shijiazhuang utility tunnel, but has also successfully expanded its global footprint, with its products and services now reaching numerous overseas markets, including Dubai, South Korea, New Zealand, and Guyana.

Looking ahead, Cui Suowei, General Manager of Jingye Xinde Reinforcing Steel Co., Ltd., stated: “Jingye Xinde will remain customer‑centric, focusing on product development, quality enhancement, and service upgrades, thereby creating greater value for our clients through high‑quality products and exceptional service.” As the global infrastructure market continues to expand, this company—winning through quality and expanding its customer base with outstanding service—is leveraging favorable national policies to steadily advance onto an even broader international stage.